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Social Fitness
Connect your fitness tracker or app and compete with friends.
Connect your fitness tracker or app and compete with friends.
Zara
Despite a degree in economics, I started my career in the film business as a creative producer and marketer.
Since 2014, I have been blessed with an entrepreneurial journey, combining my passion for tech and wellness. Together with a fantastic team, we created inKin Social Fitness, a global digital health platform that helps people around the world to preventively take care of their most crucial asset - their health and wellbeing.

Zara Martirosyan

06 Jun
4 minute read

How Happy Employees Mean Better Business For You

Every employer would love to know that their employees look forward to going to work. When people love their jobs, it creates a better atmosphere for everyone. Who doesn't want to be happy in the position where they spend 40+ hours of every week? And who doesn't want to be around happy coworkers
20 May
4 minute read

How To Incorporate Corporate Wellness To Tackle Employees Stress

Employees have so many demands on their time. They want to be productive and to maintain a work-life balance. They will take advantage of corporate wellness initiatives and different work schedules and task assignments when offered.
20 May
4 minute read

Why Social Fitness Apps Majorly Ramp Up Your Success

We all know exercise is good for us. Being physically active lowers your risks of certain diseases, it can elevate your mood, and it does wonders for your waistline. We also know about the risks of obesity and the benefits of aggressively pursuing fitness.
18 Apr
2 minute read

Why You Should Monitor Your Health and Get More Active

When we take a step back and analyze where we are in life, there are always things we could do better.
18 Apr
5 minute read

How To Address Corporate Wellness In a Right Way: Stick vs Carrot

There's no denying that the corporate wellness trend has taken deep roots in the modern corporate culture. From trucking depots to law offices, the health and wellness of employees has become a major employer concern.
30 Mar
5 minute read

Dos and Donts of Promoting Fitness and Wellness at The Office

In every industry across the country, employee wellness is becoming an increasingly hot-button issue. Time and time again studies have shown us that sitting or even standing all day with minimal activity is bad for your health.
04 Feb
3 minute read

Forget the Flowers: This Valentine's Day, Gift Up & Go

Ah, Valentine's Day. Every February 14th, those of us in committed relationships scramble for the perfect gift. Whether that's a physical gift of chocolates and champagne or an experiential gift of dinner and cocktails, these love-centric presents tend towards unhealthiness and excess.
23 Dec
3 minute read

5 Fantastic Corporate Wellness Case Studies To Get Inspired By

In this post, we want to highlight the 5 businesses that have fantastic corporate wellness programs we can all learn from.
03 Mar
3 minute read

The Best Fitness Trackers For Men

C’mon, you didn’t think we had forgotten about you, did you?
03 Feb
3 minute read

Healthy Gift Ideas This Valentine's Day!

Forget flowers and toss out the heart-shaped box of cheap chocolates you picked up at the petrol station. If your better half guzzles green juice and spends their mornings at yoga or CrossFit, then we’re sure they’d rather have something they could put to good use. So, take a break from the typical this Valentine’s Day and try one of these fun ideas instead for your fitness-obsessed love!
02 Dec
3 minute read

9 Exercises To Blast Your Abs

Kick your abs workout into overdrive with one of these killer tummy-toning moves, and none of them are crunches!
25 Nov
3 minute read

What Is Cholesterol And How To Lower It Naturally

Experts such as the Harvard Medical School, Natural Health Advisory Institute, Mayo Clinic and Prevention Magazine all agree on medicine bottles on the kitchen windowsill being unnecessary for the lowering of cholesterol.